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Meet the visionaries who transformed the marketing landscape. These legends, past and present, have left an indelible mark on the industry. Their innovative ideas, strategic thinking, and creative genius continue to inspire marketers worldwide.

David Droga

Occupation:Advertising Executive
Position Held:Founder Droga5
Introduction David Droga (born 1968) is an Australian advertising executive and founder of the advertising agency Droga5. Droga5 was acquired by Accenture Interactive in 2019 and Droga was named Chief Executive Officer in August, 2021. (Droga renamed Accenture Interactive to Accenture Song in 2022).

Known as: 

The Founder of Droga5

 

Contributions: 

- Created award-winning campaigns for Under Armour, Google, and IKEA

- Pioneered innovative storytelling and advertising strategies

- Founded Droga5 advertising agency

 

Achievements: 

- Awarded numerous Cannes Lions and Emmy Awards

- Named Advertising Age's Agency Executive of the Year (2016)

 

Why Legendary:

Droga's commitment to creativity and risk-taking inspires marketers. His innovative approaches to storytelling have raised the bar for advertising.

Legend List
  1. Shelly Lazarus
  2. David Droga
  3. Dan Wieden
  4. Ann Handley
  5. Lee Clow
  6. George Lois
  7. Leo Burnett
  8. Neil Borden
  9. Phoebe Philo
  10. Seth Godin
  11. Bill Bernbach
  12. David Ogilvy